Context An investment bank financing a network of dental clinics is looking to acquire new locations to strengthen its presence both in the city and in regional areas. Challenge It is widely recognized that identifying best practices to enhance a network is challenging, as is determining the most effective approach to avoid creating panic among the team in anticipation of an acquisition. Innovation Indicia compiled a comprehensive list of dental clinics, including their physical contact information (e.g., phone number, email address, owner name), details about the number of hygienists and dentists, as well as their specializations. A thorough analysis of this data was conducted to map out the optimal territories for the network of established clinics, identifying areas with low market saturation and the most promising acquisition targets. Based on factors such as team size, specializations, and market location, each clinic was assigned a potential index, enabling a quick ranking of the best opportunities. Ultimately, thanks to the contact information gathered by Indicia, the company was able to approach potential new partners in a personalized and consistent manner, tailored to their expertise, without causing suspicion or fear among their employees. Results Following the study, the investment bank continued its geographic expansion by acquiring seven new clinics, further strengthening its provincial presence.